Kojima Productions and NASA are Partnering to Release... a Watch
The new timepiece will be available in a few days.
Kojima Productions is teaming up with NASA – but they're not making a game. It’s for a watch.
Announced today, the Space Ludens watch is produced by watch designer Anicorn and is based on the visual style of Kojima’s company mascot while incorporating design elements of the NASA logo.
“ANICORN is honored to present the once-in-a-lifetime collaboration timepiece – SPACE LUDENS, an epic partnership that is inspired by Ludens to proclaim creativity, imagination, and the play element in culture,” they said via Twitter.
SPACE LUDENS by KOJIMA PRODUCTIONS × NASA × ANICORN WATCHES— ANICORN (@Anicorn_Watch) September 21, 2022
The correlation of Time, Space and Homo Ludens@Kojima_Hideo@HIDEO_KOJIMA_EN@KojiPro2015@KojiPro2015_EN
Coming soon - 27 Sep 2022
Exclusively on https://t.co/ItVupBWStv
Animation by Morning Giants Studio pic.twitter.com/XTgePvHXYv
It may be an unexpected collaboration, but the watch itself looks pretty cool, with designers leveraging the style of both Kojima and NASA in an unmistakable way.
“ANICORN designed SPACE LUDENS with KOJIMA PRODUCTIONS using the NASA logo as one of the design motifs,” they revealed. “It is a perfect alignment with the concept of ‘bringing fun into the unknown universe’.”
The timepiece is inspired by the Extra-Vehicular Creative Activity suit worn by Ludens – the Kojima company mascot. Anicorn explains that the mascot was designed by Yoji Shinkawa, based on the idea of an astronaut exploring a digital space.
“We are Homo Ludens,” they added. “We are those who Play.”
The Kojima x NASA watch will be available to purchase on September 27, 2022. This isn’t the first announcement to come from Kojima of late after he announced a new podcast at Gamescom just last month. However, a new teaser image seems to suggest that Elle Fanning will be joining Kojima for… something.
Whether or not this is a new upcoming game remains to be seen. But I think we can rule out her involvement in the design of this Kojima watch. For now. Further details of the upcoming timepiece will be unveiled in a few days, but what’s going on with Kojima and Fanning remains a mystery.